Roof Installation Services
Larsen, WI
Available 24/7
Free, No-Obligation Estimates
Long-Term and 0% Financing Available
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Enhance Your Home With Quality Roof Installation
Motto & Sons Roofing & Construction is dedicated to providing reliable roof installation services that last. Our family-owned business has been protecting homes and businesses in the Fox Valley and surrounding areas since 1965. We're skilled craftsmen focused on improving your property's protection, value, and appearance.
Our factory-trained team brings over 50 years of experience to each project, ensuring precision in every shingle we place. We know a new roof is a big investment, so we offer free estimates and flexible financing options, including 0% interest for up to 21 months. As a woman-owned, second-generation business, we take a personal approach to each project, and the owner oversees every job to ensure it meets our high standards. Choose a roofing partner who truly cares about your home.Contact us today to see the difference quality makes.

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Why Choose Our Roofers in Appleton, WI
Available 24/7
Free, No-Obligation Estimates
Long-Term and 0% Financing Available
No Subcontractors
Bid Matching on Similar Products
Custom Fabrications Available
Asphalt Shingle Roof Installation
Cedar Shake Roof Installation
Motto & Sons Roofing & Construction's cedar shake roofs offer natural elegance. We use premium cedar known for insulation and unique looks. Our skilled team handles these materials carefully, creating a beautiful, lasting roof.
Metal Roof Installation
Slate Roof Installation
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TPO Roof Installation
For flat or low-slope roofs, our TPO installation offers great protection. As certified TPO roofers, we expertly install this energy-efficient, reflective material. It's great for commercial buildings, providing excellent waterproofing and UV resistance.


We offer a special military discount on all our services.
Claim this offer today!
Not valid with any other offers or promotions. Restrictions apply.
Must mention this coupon at the time of scheduling.

We offer a special military discount on all our services.
Claim this offer today!
Not valid with any other offers or promotions. Restrictions apply.
Must mention this coupon at the time of scheduling.

Not valid with any other offers or promotions. Restrictions apply.
Must mention this coupon at the time of scheduling.
Here's what our satisfied customers are saying...
At Motto & Sons Roofing & Construction, we take pride in providing exceptional gutter, roof, and siding services to our customers. We would be grateful if you could share your thoughts about our roofng company with others. Your feedback helps us improve and helps others make informed decisions. Please take a moment to leave a review of Motto & Sons Roofing & Construction and let others know what you think.
Frequently Asked Questions
What factors should I consider when choosing the right roofing material for my home?
Selecting the right roofing material is one of the most important steps in planning a roof installation. At Motto & Sons Roofing & Construction, we help homeowners navigate this decision by focusing on durability, appearance, long-term maintenance, and performance in Wisconsin’s climate. Each material brings its own benefits. Asphalt shingles offer a balance of affordability and style, while cedar shake provides natural beauty and enhanced insulation. Metal roofing delivers exceptional longevity and excellent energy efficiency, and slate offers unmatched elegance and a lifespan that can span generations. We take the time to explain these differences so you can choose a material that supports both your functional needs and your design goals. Many homeowners exploring options through roofing companies in Neenah, WI are surprised at how much material selection can influence long-term value, which is why we emphasize education and guidance throughout the process.
How can I tell when it is time to replace my existing roof instead of repairing it?
Deciding between a repair and a replacement often comes down to the age of your roof and the severity of the issues you are experiencing. Visible signs such as curling shingles, widespread granule loss, or repeated leaks usually indicate that repairs may only offer temporary relief. Our team evaluates the condition of your roof thoroughly to determine whether a replacement will provide a better long-term solution. Sometimes the damage is localized, and a repair is appropriate; other times, underlying structural concerns or aging materials point toward replacement as the smarter investment. Homeowners comparing recommendations from roofing companies in Neenah, WI often note that transparency matters, which is why we provide clear explanations of what we find and why we recommend one option over the other.
What steps are involved in a professional roof installation from start to finish?
A high-quality roof installation begins long before the first shingle is placed. We start with a detailed assessment of your home, including structural conditions, ventilation needs, and suitability for your chosen material. Once the project is scheduled, our crew arrives with all necessary materials and begins by removing the old roofing system carefully and efficiently. We inspect the decking beneath to ensure it is sound, making any needed repairs before installation continues. From there, we install underlayment, flashing, and the final roofing material with precision. After the installation is complete, our team performs a full cleanup and a final inspection to verify that every part of your new roof meets our standards. While many roofing companies in Neenah, WI vary in their process, we ensure consistent quality by having the owner oversee every job.
How long does a typical roof installation take once the project begins?
Most residential roof installations can be completed within one to several days, depending on the size of the home, the roofing material selected, and weather conditions. Materials like asphalt shingles typically require less time to install, while slate, cedar shake, and certain metal systems may take longer due to their specialized handling and installation techniques. At Motto & Sons Roofing & Construction, we provide an estimated timeline during the planning phase so you know exactly what to expect. Throughout the process, we communicate clearly if weather delays occur or if the project scope changes based on what we uncover once the old roofing is removed. Homeowners often tell us that one of the reasons they choose us over other roofing companies in Neenah, WI is our commitment to keeping them informed from start to finish.
What should I expect in terms of preparation before the installation crew arrives?
Before installation begins, we guide homeowners through simple steps that help create a smooth and safe work environment. Clearing vehicles from the driveway, securing outdoor furniture, and removing fragile items from walls or shelves can help minimize risk during the installation process. We also explain what areas of the yard may be used for material staging and where debris collection will be managed. Our crew handles all protective measures, such as covering landscaping and setting up safety equipment. Many families speak with multiple roofing companies in Neenah, WI before choosing a partner, and one of the aspects they appreciate about our approach is how thoroughly we prepare them for every stage of the project. Proper preparation ensures a faster installation and reduces disruptions to your daily routine.
How do you help homeowners compare asphalt, cedar shake, metal, slate, and TPO roofing options?
With so many roofing materials available, comparing them can feel overwhelming. That is why our team focuses on educating homeowners about the strengths of each option. We explain how performance, longevity, energy efficiency, and aesthetic qualities differ across materials. For example, asphalt shingles offer versatility, cedar shake adds natural warmth, metal roofing excels in durability, slate provides timeless appeal, and TPO is ideal for flat or low-slope structures. We also review cost expectations and maintenance considerations so you can weigh immediate and long-term value. When homeowners look at various roofing companies in Neenah, WI, they often want a partner who will simplify this decision rather than push one material over another.











